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Interim VP of Brand

In today’s dynamic market landscape, businesses are in constant need of transformative solutions to navigate growth and retention challenges. Enter Chameleon Collective, your trusted partner in the journey towards sustainable success.

We are not your conventional agency, fixated on awards or appearances. Instead, we are the architects of practical solutions designed to drive meaningful growth and retention. Partnering with us means gaining access to an elite team of industry-leading talent, who bring a wealth of experience from top agencies, consultancies, and Fortune 500 companies. We challenge the status quo, transforming how businesses win and retain customers.

As the Interim VP of Brand, we are committed to guiding your organization through transformational changes. We understand that each business has unique needs and challenges, and our approach is tailored to address these needs. Our team of high-achieving independent thinkers, each skilled in specific verticals, is the antidote to the industry’s reputation of overpriced, ineffective, or poor-quality solutions. We celebrate when you no longer need us, a testament to your success and our impactful interventions.

The role of an Interim VP of Brand at Chameleon Collective goes beyond traditional responsibilities. Our experts don’t just solve problems; they embed within your organization, driving change from within. They work closely with other leaders, consultants, and recruiters, all of whom bring expertise in different areas. We believe in the power of collective intelligence, leveraging the diverse skills of our team to deliver transformational strategies for your business. Our mission is to not only solve your problem but to enable your team to manage the solution independently, setting you up for sustained success.

Our Interim VP of Brand, along with the rest of our team, is part of a broader network of experts within Chameleon Collective. We operate across five key practice areas – Branding, Marketing, Customer Experience, Commerce, and Sales. Each division is designed to address specific aspects of your business, ensuring a comprehensive approach to transformation. Whether it’s brand strategy, email marketing, website development, or executive recruiting services, we have the expertise to deliver on your objectives.

At Chameleon Collective, transformation is our core creative idea. Our services, including the role of Interim VP of Brand, are designed to drive change from within, seamlessly integrating into organizations and achieving lasting success. Our bold, attitude-filled brand voice sets us apart in the consulting space, reflecting our commitment to challenging conventions and delivering elite work. Partner with Chameleon Collective, and let’s transform your business together.

Experts from
the Collective

Tavis Salazar

Tavis Salazar

Partner | Creative Director

Tasha Blackman

Tasha Blackman

Interim Marketing Leader

Ryan  Goodwin

Ryan Goodwin

Interim CMO Direct-to-Consumer

Ray Smale

Ray Smale

Interim CMO: Health & Wellness

Michelle Barry

Michelle Barry

Partner | Public Relations

Michael Saint-Aubin

Michael Saint-Aubin

Brand Positioning and Strategy

Maria Carrelli

Maria Carrelli

CMO: M&A / IPO Experience

Fabian Geyrhalter

Fabian Geyrhalter

Executive Brand Strategist

Through these services, we stand ready to boost your marketing capabilities, foster transformation, and set the stage for success.


Connecting on a deeper level with your audience.

Case Study: Mielle Organics – Fractional CMO

Integrating Two Brands with One Name

Website Creation

Rebranding Finance


What is the role of an Interim VP of Brand?

An Interim VP of Brand is responsible for overseeing and managing all aspects of a company’s branding strategy. They work closely with the executive team to develop and implement strategies that enhance the company’s brand image and reputation.

How can an Interim VP of Brand help my business?

An Interim VP of Brand can help your business by providing strategic guidance and expertise in developing and executing effective branding strategies. They can help you differentiate your brand from competitors, increase brand awareness, and drive customer loyalty and engagement.

What qualifications should an Interim VP of Brand have?

An Interim VP of Brand should have a strong background in brand management, marketing, and strategy. They should possess excellent leadership and communication skills, as well as a deep understanding of consumer behavior and market trends.

Can an Interim VP of Brand work with my existing marketing team?

Absolutely! An Interim VP of Brand can collaborate with your existing marketing team to align branding efforts with marketing campaigns and initiatives. They can provide guidance and support to ensure consistent messaging and branding across all channels.

What is the typical duration of an interim branding engagement?

The duration of an interim branding engagement can vary depending on the specific needs and goals of your business. It can range from a few months to a year or more, depending on the complexity of the branding initiatives and the desired outcomes.

How will an Interim VP of Brand measure the success of branding initiatives?

An Interim VP of Brand will use a combination of key performance indicators (KPIs) and metrics to measure the success of branding initiatives. These may include brand awareness, customer perception, market share, and customer loyalty and retention.

What industries does Chameleon Collective specialize in for branding?

Chameleon Collective specializes in branding across a wide range of industries, including technology, e-commerce, retail, consumer goods, and professional services. Our team of experts has experience working with diverse businesses and can tailor branding strategies to meet your industry-specific needs.

Can Chameleon Collective help with rebranding efforts?

Absolutely! Chameleon Collective has extensive experience in rebranding initiatives. Whether you need a complete brand overhaul or a refresh of your existing brand, our team can guide you through the entire process, from strategy development to implementation.

What makes Chameleon Collective different from traditional branding agencies?

Chameleon Collective differentiates itself from traditional branding agencies by focusing on practical solutions for growth and retention. We are not interested in awards or appearances; our primary goal is to deliver meaningful and lasting success for our clients. Our team of independent thinkers, each a specialist in specific verticals, challenges the industry’s reputation for overpriced, ineffective, or poor-quality solutions.

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