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Interim VP of Marketing

As businesses navigate the complex landscape of growth and transformation, the need for experienced leadership becomes paramount. This is where the role of an Interim VP of Marketing, provided by Chameleon Collective, comes into the picture.

Unlike traditional agencies offering overpriced, ineffective solutions, Chameleon Collective offers a practical and sustainable approach to business growth and retention. Businesses grappling with in-house limitations turn to us, seeking an antidote to their woes in the form of our high-achieving independent thinkers, each skilled in specific verticals. Our team of leaders, consultants, and recruiters bring a wealth of industry-leading talent with a track record of outstanding performance at top agencies, consultancies, and Fortune 500 companies.

The role of an Interim VP of Marketing is critical in driving meaningful change and fostering sustainable success. This leadership role guides businesses through a transformational time, driving change from the top down. Our Interim VPs are not just leaders in their craft, but are equipped with the skills to drive change, turning challenges into sustainable solutions. We celebrate when our clients no longer need us, a testament to their success and our impactful interventions. Our leaders seamlessly blend into your organization, focusing on your transformation objectives and strengthening your in-house team.

An Interim VP of Marketing works closely with other experts within Chameleon Collective to deliver on transformational objectives. Our broad bench of experts from our five main Practices provides practical, tactical application of expertise to implement transformation. We equip businesses with the right resources, from brand strategy to email marketing to website development, to drive change and achieve lasting success. Our leaders are embedded into your company, seamlessly blending in to focus on your transformation objectives.

The service of an Interim VP of Marketing fits perfectly into Chameleon Collective’s broader Services and Practices. Our mission to transform businesses is realized through three main company divisions: Lead, Deliver, and Recruit. Our Interim VPs of Marketing fall under the ‘Lead’ division, providing top-down leadership to drive change. They work hand-in-hand with the ‘Deliver’ division, which provides expertise and resources to deliver on transformational objectives. Finally, they synergize with the ‘Recruit’ division to find transformational talent for your organization to operationalize the change permanently.

Our five key Practice areas – Branding, Marketing, Customer Experience, Commerce, and Sales – all benefit from the expertise of an Interim VP of Marketing, helping to transform businesses from within. With Chameleon Collective, you’re not just getting a service; you’re getting a partnership that leads to lasting success.

Experts from
the Collective

Tasha Blackman

Tasha Blackman

Interim Marketing Leader

Alex Hultgren

Alex Hultgren

Fractional CMO/Interim Leader

Julie Mantis

Julie Mantis

Interim VP, Brand Strategy

Christa Patrylak

Christa Patrylak

Leader, Consumer Marketing

Erika Goldwater

Erika Goldwater

VP of Marketing

Carla Funari

Carla Funari

Interim Marketing Leader

Rich Stone

Rich Stone

B2B Marketing Consultant

Uwe Hook

Uwe Hook

Interim CMO/CDO

Through these services, we stand ready to boost your marketing capabilities, foster transformation, and set the stage for success.

Case
Studies

Connecting on a deeper level with your audience.

Case Study: Polaroid – Interim VP Of Brand

Case Study: Backyard Discovery – Interim Marketing Director

Case Study: Blink Fitness – Interim Franchise VP

Case Study: Positioning a Pioneer in a Traditional Industry

FAQs

What is the role of an Interim VP of Marketing?

An Interim VP of Marketing is a temporary executive-level position responsible for overseeing and managing a company’s marketing strategy and operations. They are brought in to provide leadership, expertise, and guidance during times of transition, such as when a company is undergoing a rebranding, experiencing rapid growth, or facing marketing challenges.

What are the responsibilities of an Interim VP of Marketing?

An Interim VP of Marketing is responsible for developing and executing marketing strategies, managing marketing budgets, conducting market research and analysis, overseeing marketing campaigns, and evaluating and improving marketing performance. They collaborate with cross-functional teams, such as sales, product development, and finance, to ensure alignment and drive business growth.

How can an Interim VP of Marketing help my business?

An Interim VP of Marketing can bring fresh perspectives, industry expertise, and strategic guidance to your business. They can help identify growth opportunities, optimize marketing efforts, enhance brand positioning, and improve customer acquisition and retention. Their temporary role allows for a focused and objective approach to address specific marketing challenges and drive meaningful results.

What industries does Chameleon Collective’s Interim VP of Marketing specialize in?

Chameleon Collective’s Interim VP of Marketing specializes in a wide range of industries, including technology, e-commerce, consumer goods, healthcare, finance, and more. Our team of experts has diverse experience and deep knowledge in various verticals, allowing us to tailor our strategies and solutions to meet the specific needs of your industry.

How long does an Interim VP of Marketing engagement typically last?

The duration of an Interim VP of Marketing engagement can vary depending on the specific needs and goals of your business. It can range from a few months to a year or longer. Our team works closely with you to determine the optimal timeframe for achieving your desired outcomes and ensuring a smooth transition once the engagement is complete.

Can Chameleon Collective’s Interim VP of Marketing work remotely?

Yes, our Interim VP of Marketing can work remotely or on-site, depending on your business’s preferences and requirements. We understand the importance of flexibility and adaptability, especially in today’s digital age. Whether it’s collaborating with your in-house team remotely or being physically present at your office, we ensure seamless communication and effective execution of marketing strategies.

What sets Chameleon Collective’s Interim VP of Marketing apart from traditional agencies?

Unlike traditional agencies, Chameleon Collective’s Interim VP of Marketing offers a personalized and results-focused approach. Our team consists of highly skilled and experienced professionals who specialize in specific verticals, allowing us to deliver tailored solutions and practical strategies for growth and retention. We prioritize meaningful and lasting success for our clients, rather than focusing on awards or appearances.

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