John Leeman is an expert in leveraging industry-standard B2B marketing best practices to drive the growth of companies seeking to achieve significant scale, enterprise-level success, or strategic acquisitions and exits.
With over 15 years of experience as a permanent and fractional B2B Chief Marketer and executive marketing leader, John has honed his skills in defining segmentation, positioning, content, PR, and event strategies. He excels in developing data-driven media, eCommerce, and sales enablement strategies, having worked with large enterprise B2B industry leaders such as Samsung, Verizon, Microsoft, and Sun Microsystems. John is known for driving sales growth for both new products and established brands, thriving in roles that require a high level of autonomy, accountability, and responsibility.
John’s expertise extends to developing data and market-driven B2B growth strategies, enhancing brand and market valuation, and creating engaging customer and partner content campaigns across paid, owned, and earned media. He is also adept at designing full-funnel account-based sales strategies and optimizing SMB/eCommerce customer experiences.