Caleb works closely with C-Suites, in-house marketing teams, and designers to help clients connect with their customers and achieve business goals through meaningful, resonant messaging.

He has deep experience in the tech space (Square, Skuid, Elliptic); design and architecture (HOK, IDEO); healthcare (BlueCross BlueShield, Clinica Medicos); manufacturing (Mannington, Okamura); beauty (Naturopathica); food and beverage (Tennessee Stillhouse, Little Debbie); and nonprofits (Ashoka, The Future Project, Chattanooga Community Foundation).

His work has been honored by AIGA, New York Type Directors Club, San Francisco Design Week, and the Smithsonian National Design Museum.