John Leeman is an expert in applying industry-standard marketing best practices to drive the growth of early-stage and mid-sized FinTech companies aiming for enterprise-level success or strategic acquisitions.
With over 10 years of experience as a permanent and fractional FinTech Chief Marketer, John specializes in achieving rapid, scalable growth through sophisticated positioning, content, PR, events, media, eCommerce, and sales enablement strategies. His expertise is shaped by his work with major industry leaders like Innovation Refunds, Quantitative Brokers (algorithmic trading software), American Express (payments & merchant services), and others. John consistently drives sales growth for both new products and established brands, excelling in roles that require high levels of autonomy, accountability, and responsibility.
John’s deep expertise includes developing data and market-driven growth strategies, enhancing brand and market valuation, precise segmentation, and creating engaging content campaigns across paid, owned, and earned media. He is also proficient in designing full-funnel account-based sales strategies and optimizing SMB customer experiences.
