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B2B Brand Consulting

In a business world where growth and success are paramount, Chameleon Collective stands as a beacon of transformative solutions. As a B2B brand consulting firm, we champion the cause of businesses seeking practical and sustainable growth strategies.

We understand that not all businesses have the in-house expertise to navigate the complexities of market expansion and customer retention. This is where Chameleon Collective steps in, offering a fresh perspective and innovative solutions to drive your business forward.

Stepping away from the traditional agency model, we are not interested in superficial appearances or short-lived victories. Instead, we focus on meaningful and lasting success for our clients. Our goal is to provide expert guidance and strategies to help businesses grow, retain their customer base and thrive in a competitive landscape. We do this by challenging the status quo, transforming how businesses win and retain customers.

At Chameleon Collective, our team is our strength. Comprised of industry-leading talent with a proven track record of outstanding performance at top agencies, consultancies, and Fortune 500 companies, we are equipped to handle your business challenges. Our team members, referred to as Chameleons, consultants, leaders, or recruiters, each bring expertise in different areas. They are high-achieving independent thinkers who excel in their specific verticals and are adept at converting challenges into sustainable solutions.

Our approach is unique: we celebrate when you no longer need us. This ethos reflects our commitment to empower your team to manage solutions independently, ensuring the sustainability of your success. We embed our leaders into your company, seamlessly blending in to focus on your transformation objectives. We also take pride in attracting and retaining the finest global talent, working without unnecessary bureaucracy or overhead to deliver results.

B2B brand consulting is just one of the many services Chameleon Collective offers. As part of our broader services and practices, we provide expertise in branding, marketing, customer experience, commerce, and sales. Our brand consulting practice focuses on helping businesses build a strong and impactful brand identity, develop effective brand strategies, and execute successful brand campaigns.

Our unique approach to consulting, centered around our core creative idea of “Transform Business,” allows us to seamlessly integrate into organizations, drive change from within, and achieve lasting success. We lead, deliver, and recruit, providing top-down leadership, implementing transformational objectives, and recruiting the right internal talent to ensure sustained transformation.

Chameleon Collective is not just a marketing consulting firm. We are your partners in transformation, guiding you towards sustainable growth and success. We are bold, we are transformative, and we are here to help you reinvent your business. Let us help you transform your business, because at Chameleon Collective, we own transformation.

Experts from
the Collective

Thorsten Rhode

Thorsten Rhode

Global Marketing Director

Uwe Hook

Uwe Hook

Interim CMO/CDO

Tavis Salazar

Tavis Salazar

Partner | Creative Director

Stephane Gringer

Stephane Gringer

Transformation Catalyst

Rich Stone

Rich Stone

B2B Marketing Consultant

Ray Smale

Ray Smale

Interim CMO: Health & Wellness

Miles Williams

Miles Williams

CMO: B2B & Managed Services

Michelle Barry

Michelle Barry

Partner | Public Relations

Through these services, we stand ready to boost your marketing capabilities, foster transformation, and set the stage for success.


Connecting on a deeper level with your audience.

Empowering Digital Essence

Branding Transformative Approach

In-House Agency Revolution

Marketing & Strategy Mentorship


What is a B2B brand consultant?

A B2B brand consultant is a professional who specializes in helping businesses develop and enhance their brand strategy specifically for the B2B market. They provide expert guidance and support to businesses in creating a strong brand identity, positioning, and messaging that resonates with their target B2B audience.

Why should I hire a B2B brand consultant?

Hiring a B2B brand consultant can bring numerous benefits to your business. They have the expertise and experience to understand the unique challenges and opportunities in the B2B market. By partnering with a B2B brand consultant, you can gain valuable insights, develop a compelling brand strategy, differentiate your business from competitors, and effectively communicate your value proposition to potential clients.

What services does a B2B brand consultant provide?

A B2B brand consultant offers a range of services tailored to the needs of businesses operating in the B2B space. These services may include brand strategy development, brand positioning, messaging and storytelling, brand identity design, competitor analysis, market research, customer segmentation, and marketing communications planning.

How can a B2B brand consultant help my business grow?

A B2B brand consultant can help your business grow by developing a strong and differentiated brand strategy that resonates with your target B2B audience. They can help you identify and capitalize on your unique strengths, effectively communicate your value proposition, build trust and credibility, and attract high-quality leads and clients. By aligning your brand strategy with your business goals, a B2B brand consultant can contribute to sustainable growth and increased market share.

What industries does Chameleon Collective specialize in?

Chameleon Collective specializes in serving businesses across a wide range of industries. Our team of expert leaders brings diverse industry experience, including technology, e-commerce, retail, healthcare, finance, and more. Regardless of your industry, our consultants have the expertise to understand your unique challenges and develop tailored solutions for your brand.

How does Chameleon Collective differentiate itself from traditional agencies?

Chameleon Collective differentiates itself from traditional agencies by focusing on providing practical solutions for growth and retention. Unlike agencies that prioritize awards or appearances, we prioritize meaningful and lasting success for our clients. Our team of independent thinkers, each specialized in specific verticals, brings a unique and diverse skill set to deliver innovative and effective solutions. We challenge the industry’s reputation of overpriced, ineffective, and poor-quality solutions by offering a refreshing approach that drives tangible results.

Can Chameleon Collective help my business with both growth and retention?

Absolutely! Chameleon Collective is dedicated to helping businesses with both growth and retention challenges. Our expert leaders have the experience and expertise to identify growth opportunities, develop strategies to attract new customers, and optimize customer retention efforts. Whether your business is focused on expanding its customer base or improving customer loyalty, we can provide the practical solutions you need to achieve your goals.

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Let’s talk about how we can transform your business together.

Our Approach

Our Practices