Thorsten Rhode has successfully built, expanded and reshaped marketing departments and strategies. He relishes looking beyond marketing – to operations, R&D, market research, and, of course, sales. Applying learnings from one industry in another, getting inspiration in unusual places and looking to improve constantly … are all part of his modus operandi.
Be it as a consultant or an interim leader, in B2B or B2C-settings, in Europe and the US, Thorsten has helped companies realize their market potential – by letting the audience (aka: customer) be the guide.
Thorsten views marketing as a business development tool. He has diverse industry experience acquired in global advertising agencies, as a consultant as well as a marketing leader on the client side – working with (and for) companies such as: Procter & Gamble, Eastman Kodak, The Walt Disney Company, Taylormade Adidas, Topro Industries, MATTEL, or DELL.
