growth marketing agency

Growth Marketing

Our approach to Growth Marketing


Rely on Chameleon Collective’s strategy and execution services to attract, engage, convert and retain your best customers

Growth Marketing is a term that has gained in popularity as the marketing landscape has become more complex.  And whether you’re a startup or a mature brand, growth should never have a finish line: no longer is achieving company success just about getting folks to the front door and hoping for a sale, but it’s also about how you continually engage, value, retain, reactivate and maximize LTV for each of your customers individually.

Gone are the days of “growth” being simple paid-media performance marketing or guerilla-driven “growth hacking.” Now, it has evolved into an overarching marketing strategy that needs to, not only be flexible based on disparate consumer segment behaviors but also rooted in technical and analytical excellence. 

The Chameleon Collective team is composed of marketing veterans, adept at both maximizing the return from typical channels such as paid search and social—that most companies rely on far too much—but also guiding broader, sustainable growth through strategy, partnerships, and execution with such key components as SEO, content marketing, CRM, funnel optimization, data analytics, referrals, loyalty, affiliate, and more.

growth marketing
Our skills and services


Our team of experts can assess current approaches, define new strategies, and then maximize growth at all points of the customer journey by identifying and removing friction points.

Assessment & Strategy

  • Marketing Audits
  • Channel Approach
  • Media Strategy
  • Sizing and Segmentation
  • Organizational Assessments
  • Technology Assessments
  • Organizational Design
  • Agency Review / Selection
  • Internal Agency Creation

Ads & Optimization

  • Online Channel Execution
  • Offline Channel Execution
  • Funnel Optimization
  • Campaign Development
  • Media Creation & Development
  • Technology Stack Optimization
  • Creative Assets

Analysis & Insights

  • A/B Testing Programs
  • Buyer Personas and Insights
  • KPIs and effectiveness
  • Marketing Analytics
  • Attribution Modeling
  • Custom Marketing Dashboards

Growth Marketing Agency Clients


Meet the team


Jeff Blettner
Conversion Optimization Expert

Jeff Blettner is a Conversion Rate Optimization (CRO) expert that has been designing, testing, and supercharging websites and landing pages for over 15 years.

Cate French

A hands-on performance marketer with 10+ years of experience driving growth for various brands. She specializes in the strategy and execution of SEM, Amazon Ads, & Paid Social.

Brittney Kleinfelter
Search Marketing Director

15 years of marketing experience across retail/e-commerce, publishing, finance, and technology. Brittney specializes in SEO, SEM, email marketing automation, and web analytics.

Brittany MacBeth
Data Analytics

Brittany is an experienced Data Analyst focused on implementing or optmizing discrete data ecosystems into a unified whole, enabling brands to better evaluate and improve results.

Ben Barlow
Senior Growth Marketing

Growth-minded, paid media expert with 10 years experience managing performance marketing for companies like Yahoo, Clif Bar and Rev.

Austin Dillman
B2C Marketing Consultant

A data-driven Performance Marketing expert with more than 16 years of experience leading paid and organic growth strategies for brands like Google, Finish Line, and Angie’s List.

Case Studies

Relevant Experience

The following work represents a cross-section of our relevant experience:


Open Project
Backyard Discovery

Backyard Discovery

Open Project


Open Project
Our Story

We adapt. We scale. We help grow successful businesses.

Find out if Chameleon Collective is the right partner for you.