John Leeman is a seasoned leader in consumer brand and retail marketing, with extensive agency consulting experience driving growth for global giants like Procter & Gamble, PetSmart, Verizon, Johnson & Johnson, Campbell’s Soup, Little Caesars Pizza, and General Mills.
With over 15 years of expertise in B2C marketing, John has successfully launched and scaled early-stage, category-disruptor brands as Chief Marketing Officer for FreshDirect, Homesick Candles, and Myro. He also has significant experience managing global consumer brands across North America and international markets, including China. Notably, he led the launch of Budweiser and Shiseido products in China, creating tailored brand advertising and trade strategies and packaging that resonated with local consumers.
John’s deep expertise in brand positioning, content strategy, media investment, marketing attribution, and market expansion has consistently driven success in both established and emerging markets.
