Email Marketing Strategist

Mia helps companies enhance the customer experience for transactional communications and works to improve those touch-points through customized strategy and advisory services.

Mia

Additional Details

With more than 20 years experience in email marketing, Mia Papanicolaou provides strategy, advice and consulting to clients to help them improve their engagement rates and meet their KPIs.

She has been named as an email marketing influencer multiple times and is a regular speaker and blogger on digital communication, digital maturity and improving the customer experience through email touch-points.

Mia works with clients on lifecycle messaging, journey mapping and email marketing strategy, placing emphasis on the customer experience to get the desired results. She is a thought leader and as an expert in her field, shares her expertise through her consulting.

Throughout her career, Mia has been an advocate for improving customer experiences through relevant, valuable and accessible communications. With a strong problem solving mind-set, she is a creative tactician, constantly looking for ways to improve customer communications.

Prior to joining the Chameleon Collective, Mia was with industry analyst firm Aspire CCS where she led the US operations and enterprise consultancy. Before that, she worked at Striata for 15 years in South Africa, the UK and then settled in the U.S as the COO of the company, after which she headed up consulting at Doxim.

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