Matt Cave


Matt Cave

Matt Cave brings 25 years of experience in creating naming and visual identities for clients ranging from startups to leading consumer brands. Clients include Walmart, G-Form, Live Events, Imagine360, and Tune.

Matt creates designs that provoke curiosity, engage, and persuade. As a creative director & brand identity expert, he leads the creation of visual identities, brand expression, and digital experiences for clients ranging from startups to global consumer brands. For each client, he finds the intersection between the brand’s guiding principles and modern design sensibilities.

Before becoming a Chameleon, he worked as a brand design consultant at Freshmade, a leading design agency for food brands, as well as LPK, a global branding agency, specializing in strategy, design, branding, & brand innovation. Matt was also the founder and creative director of Crave, a leading branding & design agency.

He lives in Asheville, North Carolina with his fiancée Julie and their dogs Romeo & Jax. When not designing or creating fine art, Matt’s hiking or biking.