Rob Gotlieb is a dedicated entertainment marketer with a strong track record of delivering growth across multiple entertainment categories including video games, esports, TV, publishing, streaming video and music. This experience gives him a unique perspective on the power of fandom and how brands can harness it to achieve their commercial objectives.
Rob has worked with some of the world’s biggest entertainment brands including Harry Potter, Napster, NBCUniversal and Excel Esports and has pioneered many of the entertainment platforms that millions of customers around the world enjoy every day,
As a results-driven marketer with a background in performance marketing, Rob helps existing entertainment platforms rapidly get back on to the path of profitable growth and ROI, and develops go-to-market propositions to establish exciting new entertainment brands. His approach begins by understanding the fanbase and target audience and using data to inform growth strategies and optimise paid and organic channels.
Rob’s experience has been gained through transforming entertainment brands and teams in the UK, Europe and North America. He is highly-motivated on rapidly delivering the next stage in growth for entertainment brands.